AI Value Map
Turn unlocked AI capabilities into operational value
Your DXP ecosystem already contains the AI capabilities you need.
Instead of investing in even more AI tools, unlock the value of what's already there.
We identify unused, disconnected, and misconfigured AI capabilities across
your stack and put them to work. This makes your teams faster, your workflows
simpler, and your operations more efficient.
utilization of existing
DXP capabilities
faster rollout of digital features and content updates
reduced manual content operations effort
Unlock high value DXP AI features within your current setup
Existing AI capabilities in your DXP stack remain hidden, disconnected and unused
Leverage existing capabilities to reduce effort, accelerate delivery, and drive business impact
Too many AI ideas, too little clarity on where to start and what delivers results
Activate existing AI potential with clear priorities and measurable outcomes
AI opportunities scattered across tools and teams with no clear picture of what’s possible
Connect AI capabilities across tools into one actionable value map
AI pilots generate excitement but fail to create lasting business impact
Transform isolated AI initiatives into lasting operational impact
From hidden value to measurable impact in 4 steps
Assessment
Inventory of existing AI capabilities, workflow opportunities and blockers across your DXP ecosystem
Activation
Activation roadmap established, with selected AI use cases moved into real workflows. Ownership, KPIs and scaling steps defined
Operations
Identified high-impact AI use-cases embedded into daily operations, with governance, quality controls and performance tracking
Transition
AI- and automation-supported operations handed over for independent run and scale
Need more details?
Get your Executive Summary
Need more details?
Get your Executive Summary
We turn AI potential into operations
Find out which AI capabilities can be activated for your tech stack.
Melanie Baur
Client Service Director
& Solution Owner
Enrico Piazza
Platform Manager
& Expert
Sergio Hernández
Technology
& AI Expert
Book a free
AI stack check
What makes us different
Hands-on DXP expertise
across
enterprise platforms
.
.
days to measurable impact in operations
.
.
commitment to collaborating with development agencies
FAQs
No. We work with the AI features already embedded in your CMS, PIM, CRM, or other existing platforms. We do not introduce new tools but unlock the value from the technology you already have.
This depends on the number and complexity of platforms you work with. We keep the assessment focused and prioritize early activation of high-impact opportunities instead of waiting for a long analysis phase to be complete.
Typically, a small core team is sufficient:
- one platform or product owner
- one digital lead or strategy lead
- one technical contact
ctrl QS handles the review, planning, and implementation work.
No formal AI strategy is required. The solution is designed for organizations that are unsure where to begin. All you need is a basic understanding of your platforms and access to key stakeholders. We guide the discovery, mapping, and prioritization process, helping you build clarity and structure through practical, real‑workflow activation rather than requiring extensive preparation upfront.
Instead of recommending new technologies, we activate the AI capabilities you already own. Our approach is rooted in digital operations, ensuring adoption by system users, rapid impact, and governance aligned with EU AI regulations.
We establish a structured AI operations model ensuring safe, consistent, and compliant usage across teams. This includes human‑on‑the‑loop controls, defined approval and QA workflows, and alignment with your governance standards and EU AI regulatory requirements.